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So, are you ready to ask some practical questions about your priorities and who you really serve. The first and most practical way to look at who you serve is by looking at your budget. Where does most of your money go? The second is to look at your calendar. Where is your time spent?
Take the time today to start evaluating YOUR WHY and how it lines up with YOUR WHAT and next week I’ll talk more about HOW, those core values that pull together and drive your organization, so you can live, love and lead like Jesus at home AND WORK!
Every leader and company knows the WHAT, but few companies know or articulate their WHY — their purpose, their cause or their belief. The WHY is their reason for being. And the WHY is why anyone should care.